As a real estate photographer, you know that getting the perfect shot is essential to your success. After all, first impressions are everything in the world of real estate, and photos are often the first thing potential buyers will see when considering a property. That's why it's so important to make sure your shots are always on point. Here are some tips to help you stand out from the rest of the field.
1. Twilight Photography
Twilight photography is one of the most popular types of real estate photography. These photographs are taken in the evening, when the sun is low in the sky and the light is softer and more flattering. Twilight photography can make a property look more inviting and appealing, which is why it is often used in marketing materials. However, these images can be tricky to master. Here are some tips for taking great twilight photos of your property:
Use a tripod: Twilight photos require long exposure times, so a tripod is essential for keeping the camera steady.
Set the white balance: The low light of twilight can result in photos that are too blue or too orange. To avoid this, be sure to set the white balance on your camera before taking any photos.
Use a remote shutter release: A remote shutter release will allow you to take photos without jiggling the camera, resulting in sharper images.
Use landscape lighting to your advantage: If there are any catching light features, you can really accentuate the effect by pouring some water along the walkway or driveway. This adds some reflection that help highlight these features.
Shoot in RAW: RAW files contain more information than JPEGs, which means they offer more flexibility when editing. Twilight photos often benefit from post-processing, so shooting in RAW will give you the best results.
With these tips, you'll be able to take stunning twilight photos that capture the beauty of your property.
2. Knowledge of 3D Matterport Technology
3D Matterport photography has quickly become one of the most popular tools for real estate photography. And it's no wonder why! 3D Matterport allows you to create an immersive, 360-degree experience that allows potential buyers to explore a property from the comfort of their own home. But how do you get started with 3D Matterport photography? Here are a few tips to help you master this new technology:
Invest in a good quality camera. 3D Matterport photography requires high-resolution images, so it's important to invest in a camera that can capture clear, sharp photos.
Learn the basics of 3D editing. In order to create a realistic 3D experience, you'll need to be able to edit your photos to add depth and dimension. There are several excellent tutorials available online that can teach you the basics of 3D editing. If you’re a photographer on the PhotoSesh platform please check out your digital camera bag for some new course material and tutorials.
Take your time. 3D Matterport photography can be time-consuming, so it's important to plan your shoots carefully and give yourself plenty of time to capture all the angles and details of the property.
With these tips, you'll be well on your way to mastering 3D Matterport photography for your real estate photography business!
3. Aerial Photography
Real estate photography has come a long way in recent years, and aerial photography has become an essential part of the field. Also known as drone photography, aerial shots provide a unique perspective that can make even the most mundane property look incredible. However, mastering this type of photography is no easy feat. Here are some tips for taking amazing aerial photos in your real estate shoots:
Invest in a good quality drone: This is one instance where you get what you pay for. A cheaply made drone is likely to crash or produce blurry photos.
Learn the basics of flying: Before you start taking pictures, make sure you understand how to fly your drone safely and smoothly. Practice in an open area until you are confident in your skills.
Get to know your camera settings: Aerial photography requires slightly different settings than traditional photography. Familiarize yourself with the various functions of your camera so that you can make adjustments on the fly.
Don't be afraid to experiment: With aerial photography, there are no limits to what you can capture. Be creative and have fun!
4. Stylish Props
When it comes to real estate photography, there are a few key elements that can help make your photos stand out from the crowd. One of the most important is the use of props. By carefully selecting a few stylish props, you can add a sense of luxury and sophistication to any property even with an affordable budget in mind. If you plan on dedicating your photography business to Real Estate, you should consider having some simple, affordable, yet stylish props in your inventory:
What Props?
Artwork: Carefully selected artwork can also help to dress up a property and make it more visually appealing. Look for artwork that is both stylish and appropriate for the space. Marshalls, Walmart, or TJ Maax have an infinite selection of random options.
Flowers: Fresh flowers are always a welcome addition to any real estate photo shoot. They can help to add a pop of color and make the space feel more inviting.
Accessories: Finally, don't forget the power of accessories when styling real estate photos. Things like vases, candles, and sculptures can help to complete the look of a room and give it an extra touch of class.
Where to Buy?
Big Box Stores. IKEA, Walmart, Marshalls, TJ Maax. These are great places to find inexpensive yet stylish furniture and home accessories. Their simple, modern designs are perfect for real estate photography. Plus, they offer a wide range of products, so you're sure to find something that suits your needs.
Online. Amazon is another great place to find real estate photography props on a budget. They offer a wide selection of products, and their prices are hard to beat. Plus, you can often find coupon codes and discounts that will help you save even more money.
Local thrift stores. Local thrift stores are a great source for real estate photography props. You can often find unique pieces that will add personality to your photos. Plus, thrift store prices are typically very reasonable.
5. Don’t Forget The Basics
Pay attention to the details. When photographing a property, it's important to capture all the details that make it special. This might include architectural features, unique fixtures, or even just the little things that make it feel like home. Don't forget to zoom in and capture close-ups as well as wide shots.
Get the perfect angle. When shooting interiors, try to get an angle that captures the entire space in one shot. This will give potential buyers a better sense of the layout and flow of the property. For exteriors, focus on the front of the house and any standout features like a well-manicured garden or a beautiful view.
Use natural light. Early morning or late afternoon light is ideal for taking property photos. The softer light will help bring out details in the shot and make the space look more inviting. If you absolutely must use artificial lighting, try to use indirect lighting to avoid harsh shadows.
Edit your photos. Once you’ve taken your photos, it’s time to edit them to really make them pop. Try playing around with different filters and adjustment tools until you find a look that you love. Just don’t go overboard – you want your photos to look natural, not like they’ve been completely Photoshopped.
With these tips in mind, you’re ready to start shooting some amazing real estate photos. Remember to keep your angles wide, take advantage of natural light, stage the property with complementary props, and edit your photos carefully. With a little practice, you’ll be taking stunning real estate photos in no time!