The PhotoSesh Story
PhotoSesh believes, first and foremost, in giving back to communities and individuals; true joy comes from helping others. Charitable service is at the core of the PhotoSesh culture as well as personal, family and associate fulfillment. And amazingly, it was this focus on philanthropy which first planted the seed for the beginnings of the PhotoSesh Community!
When founders Chris and Shari worked in their corporate environments, they made it a priority to give back incorporating more family-oriented and philanthropic missions into their off hours. They followed their shared passion for volunteering and focused on family, service, and helping at their local homeless shelter.
With support from local community leaders, Chris and Shari initiated the “CarePacks 4 Homeless” program. Increasing the program’s publicity and managing its social media presence required quality pictures for sharing. And as the events grew in size, so did the need for a professional photographer.
With some trial and error, they learned that high-end price tags don’t always guarantee high-end results. So, they went on the hunt to find many talented and professional photographers who could use extra work to fill their schedules. They loved the quality and dependability available at a lower and more efficient cost however there was still quite a hassle involved with scheduling the right photographer, with the right event, for the right job, at the right price, in the right location.
They made a lot of new photographer friends and learned a lot about the struggles and the triumphs of there businesses. Some of the stories have really touched their hearts. Then the chatter got more interesting as family and friends began asking for referrals to use these wonderful photographers. The favors requested for introductions came flying in. A few birthday parties here, engagement parties there, and throw in some baby & bridal showers to the mix. The time and effort added up and was a daunting task at times to find available photographers for their friends’ and family’s events. But Shari and Chris knew too many photographers who can use the work so it was difficult to say “No.” So to say no to a friend’s referral request not only took away a gig from one of their photographer buddies, but it’s simply not what friends do. Friends and family help each other out. So although the process to book the right one with availability was still exhausting, there really wasn’t any other way. Until...
One night while watching TV with the laptop open…searching, yet again, for a photographer. Shari turned to Chris:
[Shari says]- "I wish we knew which photographers would be available in real-time for the animal rescue event.”
[Chris says]- “Yea, if only we had a simple platform where it lists all the photographers that were open for that date. “
[Shari says]- “Exactly, then we’d announce the gig to the ones we like with a push of a button. Kinda like first-come-first-serve.”
[Chris says]- “Yes, we need this now. I’m tired of all this back and forth. Peter’s got a wedding, Carissa is on a shoot out of town, and I’m still waiting on others to respond.”
Both realized there needed to be a better way. They just want to book a nearby, affordable, and talented photographer with a push of a button. They looked at each other in silence, and PhotoSesh was born.
Today
After the founders saw certain metrics attained and solid traction, they decided to dedicate all of their time and energy towards it. They left their careers, sold their home, and built a great team around them. Taking on this full time role has been a blessing as they’ve made so many incredible relationships and brought in some outside investors to help scale their platform to 9,000 photographers across North America. Initially they were just trying to help individuals book photographers for casual events or portrait sessions. But with PhotoSesh’s large army of photographers they now have various global fortune 100 companies inquiring to launch large scale photography campaigns across the country.
“Enterprise companies keep approaching us because they realize professional photos help convert 2-3 x's more than amateur pics. So we're extremely excited about our latest B2B initiative across the country since the business of visual assets will never die. In fact, digital marketing is still in its early stages. Our enterprise customers who are in the food delivery space have really been in high demand for visual content as well. The food delivery apps, online marketplaces, digital marketing firms, and real estate tech platforms we think will benefit the most using our comprehensive photographer booking portal.”
- Chris Seshadri, CEO of PhotoSesh
Dozer
Team Lead - Pet Photography Division : )